Dek: V.I.P. sophisticated. Red carpet ready. Stuntin' and showstoppin' ain't easy but sometimes it's necessary.
Basic Idea: Story would focus more on dressier, "high end" looks with an edge. Think Grammy's, MTV Video Music Awards, etc. Story could be done green screen with models popped into photos of a paparazzi infested red-carpet, onstage accepting an award, at the after-party, etc. Think Harper's Bazaar's "American Idol" and "Politics of Fashion".
(reference photos from "Politics of Fashion"/would shoot in color)
Inspiration:
Market:
Men-
Buckler
Burberry Prorsum
D&G
Dior Homme
Dolce & Gabbana
Dsquared
Emporio Armani
Etro
Hugo Boss
John Varvatos
Just Cavalli
Louis Vuitton
Moschino
Neil Barrett
Ralph Lauren Purple Label
Roberto Cavalli
Rock & Republic
Salvatore Ferragamo
Sean John (Runway)
Ted Baker
Tom Ford
Yves Saint Laurent
Women-
Anna Sui
Baby Phat/KLS
BCBG Max Azria
Blumarine
Catharine Malandrino
Dennis Basso (Fur)
Dsquared
Elizabeth & James
Hugo Boss
Gucci
Givenchy
Herve Leger
Just Cavalli
Marc Bouwer
Prada
Rock & Republic
Salvatore Ferragamo
Versace
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